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Bachelor of Marketing and Advanced Computing

Rensselaer Polytechnic Institute

  • Troy, United States
  • 4 years
  • English
  • On campus
  • Bachelor

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Rensselaer Polytechnic Institute campus

About the program

A STEM-designated degree joining marketing with analytics and programming.

Program highlights

  • Internship available: yes
  • Placement support: yes
  • Work during study: yes
  • Post-study work rights (1 year): yes
  • PR pathway friendly: no

What you will learn

  • Demonstrate core knowledge in Marketing and Advanced Computing. Apply analytical and practical methods to discipline-specific problems. Communicate ideas effectively in academic and professional settings. Work collaboratively and apply ethical professional practice.

Career outcomes

  • Digital marketing analyst
  • Data scientist or marketing analyst
  • UX researcher
  • Product marketing manager

Curriculum

  • 124-Credit programme. Courses include Principles of Marketing
  • Consumer Behavior and Psychology
  • Data Analytics for Marketing
  • Introduction to Programming and Python
  • Predictive Analytics and Machine Learning
  • Marketing Strategy and Innovation
  • Web and App Development for Marketers
  • Business Intelligence and AI
  • Business Law and Ethics.

Entry requirements

Academic

  • Official secondary school transcripts with English translation
  • English proficiency test for non-native speakers
  • International Student Financial Statement (about 80
  • 000 USD liquid funds).

Accepted academic background

Official secondary school transcripts with English translation (first-year), College transcripts for transfer, International Student Financial Statement with one year liquid funds (about 80, 000 USD) after enrolment deposit.

Language tests

  • TOEFL iBT 88
  • IELTS 6.5
  • Duolingo 115
  • PTE Academic 59

Documents you’ll need

  • Passport copy
  • Academic transcripts
  • English proficiency evidence
  • Personal statement or essay where required
  • Recommendations where required
  • Financial support evidence for immigration documentation.

How to apply

  1. Visit the official website. Review the international applicant requirements and deadline. Complete the appropriate application. Submit academic transcripts
  2. English proficiency evidence
  3. Recommendations
  4. program-specific materials. Pay the application fee. Accept the admission offer and pay the enrollment deposit. Submit financial documentation for immigration processing. Follow the university instructions for the I-20 and F-1 visa.

Other costs

Tuition per year$67,976 USD
Application fee$70 USD
Deposit$500 USD

Program details

CampusTroy
Faculty or schoolLally School of Management
DepartmentLally School of Management
Teaching languageEnglish
Credit value124
Study paceFixed
Post-study stay1 year
Scholarship noteRensselaer Polytechnic Institute offers merit-based, Program-specific, Or institutional scholarship opportunities for eligible students. Award availability, Value, Eligibility, And deadlines vary by program and intake.

Intakes and deadlines

  • Program starts

    August 2027

    Apply by

    15 Jan 2027

    62 days left

Frequently asked questions

  • The program takes 4 years.