BachelorRecommended

Bachelor of Consumer Insights and Analytics

University of Minnesota Duluth

Duluth, United States
4 years
English
On campus
Bachelor

About the program

Marketing major on using data to understand consumers and guide strategy.

Program highlights

Internship available: yes
Placement support: yes
Work during study: yes
Post-study work rights (1 year): yes
PR pathway friendly: no

What you will learn

Develop foundational and applied knowledge of Consumer Insights and Analytics. Strengthen computational problem solving
data interpretation
and technical communication through the subjects described in the program curriculum. Specific practical competencies depend on the courses and options taken.

Career outcomes

Business analyst
customer experience analyst
marketing and market research
digital and social media analyst
inventory planning
e-commerce strategy

Curriculum

Teaches data-driven analysis of consumer behaviour and markets. Students receive paid exam fees for Tableau and Power BI certification
and a faculty member coordinates the summer internship programme.

Entry requirements

Academic

Secondary school completion with official or unofficial transcripts translated into English
transfer applicants also submit records from every college attended
proof of English proficiency unless exempt (country list
AP/A-level/IB English
26+ US transfer credits
or two semesters at a US high school)

Accepted academic background

Secondary school completion with official or unofficial transcripts translated into English; transfer applicants also submit records from every college attended; proof of English proficiency unless exempt (country list, AP/A-level/IB English, 26+ US transfer credits, or two semesters at a US high school)

Language tests

IELTS 6

Documents you’ll need

High School Transcripts
Secondary School Graduation Certificate

How to apply

Complete the University of Minnesota Duluth online application. Submit secondary school records and applicable English proficiency evidence. Pay the application fee. Review your application status and provide official records before enrollment.

Other costs

Tuition per year	$21,908 USD
Application fee	$50 USD
Deposit	_

Program details

Campus	Duluth
Faculty or school	Labovitz School of Business and Economics
Department	Marketing
Teaching language	English
Credit value	_
Study pace	Fixed
Post-study stay	1 year
Scholarship note	International Student Scholarship: eligible degree-seeking international undergraduates may receive up to 5000 USD per year, up to 20000 USD over four years. Admission application deadlines and GPA renewal rules apply.

Intakes and deadlines

Program starts
January 2027
Apply by
1 Dec 2026
17 days left

Frequently asked questions

The program takes 4 years.