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Bachelor of Media and Event Management

Media University of Applied Sciences

  • Frankfurt am Main, Germany
  • 3 years
  • German
  • On campus
  • Bachelor

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Media University of Applied Sciences campus

About the program

Management degree combining media business with event organisation.

Program highlights

  • Internship available: yes
  • Placement support: yes
  • Work during study: yes
  • Post-study work rights (5 years): yes
  • PR pathway friendly: yes

What you will learn

  • Learners studying Media and Event Management can develop the ability to analyse organisational and market information
  • Evaluate financial and operational decisions
  • Communicate recommendations and consider responsible business practices. These are indicative learning goals
  • Not a confirmed list of the university's assessed course outcomes.

Career outcomes

  • Marketing manager
  • Marketing project manager
  • Social media consultant
  • Junior consultant
  • Event manager
  • Production assistant
  • SEO consultant
  • Account executive
  • Entrepreneur

Curriculum

  • Six-semester full-time course with a six-month mandatory internship. Alongside business and statistics modules
  • Students study media and innovation management
  • Media production
  • Media markets and platforms
  • Media psychology
  • Event planning
  • Financing and controlling
  • Event technology
  • Event marketing
  • Sponsoring
  • Event law and an event project.

Entry requirements

Academic

  • Fachhochschulreife or Abitur (or recognised foreign equivalent
  • Admission without Abitur possible via vocational training)
  • Studienkolleg first if the foreign qualification is not equivalent
  • No numerus clausus
  • Internal selection
  • German B2 (C1 for some programmes) for German-taught programmes
  • English B2 for the English track. Grade guidance from source: No minimum grade or numerus clausus
  • Internal selection procedure (online assessment/interview)
  • Portfolio for Grafikdesign und Visuelle Kommunikation and Game Design.

Accepted academic background

Fachhochschulreife or Abitur (or recognised foreign equivalent), Admission without Abitur possible under BerlHG section 11 (2 years vocational training or advanced vocational training), Foreign entrance qualification not equivalent to Fachabitur needs a Studienkolleg and the Feststellungspruefung first.

Language tests

  • TestDaF TDN 4

Documents you’ll need

  • Application Form
  • Curriculum Vitae.

How to apply

  1. Check the entry requirements (Abitur/Fachhochschulreife or equivalent
  2. No numerus clausus
  3. Studienkolleg if the qualification is not equivalent) and German B2/C1 for German-taught programmes. Submit the online application form
  4. No fixed deadline is stated. Upload the school-leaving certificate
  5. CV and
  6. For Graphic Design
  7. A portfolio of 10-15 works
  8. With a certificate of equivalence for foreign qualifications. Complete the internal selection procedure
  9. Online or at any campus. Student advisory team contacts you
  10. Apply for a German student visa at the embassy early.

Other costs

Tuition per year€9,480 EUR
Application fee€75 EUR
Deposit€500 EUR

Program details

CampusFrankfurt
Faculty or schoolBusiness
DepartmentMedia and Event Management
Teaching languageGerman
Credit value180
Study paceFixed
Post-study stay5 years
Scholarship noteScholarship availability is indicated in the supplied dataset, Funding, Eligibility, Value and dates vary by programme and admission cycle.

Intakes and deadlines

  • Program starts

    April 2027

    Apply by

    1 Jan 2027

    48 days left
  • Program starts

    October 2027

    Apply by

    No deadline listed

Frequently asked questions

  • The program takes 3 years.