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Bachelor of Advertising

University of South Wales

  • Cardiff, United Kingdom
  • 3 years
  • English
  • On campus
  • Bachelor

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University of South Wales campus

About the program

Four-year design degree that trains students to develop advertising concepts and campaigns.

Program highlights

  • Internship available: no
  • Placement support: yes
  • Work during study: yes
  • Post-study work rights (2): yes
  • PR pathway friendly: no

What you will learn

  • Apply concepts and methods in Advertising to solve relevant problems. Develop competence in Four-year programme. Year 1 covers advertising basics
  • Typography. Present findings clearly and consider professional or research ethics.

Career outcomes

  • Advertising
  • Creative and marketing agencies
  • In-house brand teams
  • Digital and social media agencies
  • Design and branding companies
  • Production
  • Film and media studios

Curriculum

  • Four-year programme. Year 1 covers advertising basics
  • Typography
  • Drawing
  • Colour
  • Writing and design history. Later years add advertising strategy
  • Digital advertising
  • Research
  • Photography
  • Copywriting
  • Retail advertising and user experience
  • Ending with campaign projects and an independent thesis shown at GradEx.

Entry requirements

Academic

  • UCAS points: 104 or above. A Level: BCC Welsh BACC: Pass the Advanced Skills Baccalaureate Wales with Grade C and BC at A Level BTEC: BTEC Extended Diploma Distinction Merit Merit. International applicants: equivalent qualifications accepted
  • see USW country pages.

Accepted academic background

A Levels or international equivalent secondary qualifications (country pages); HND/diploma holders may enter advanced; top-up degrees take HND/foundation degree

Language tests

  • IELTS 6.0
  • TOEFL iBT 72
  • PTE Academic 59

How to apply

  1. Review the degree entry requirements and UCAS application deadlines. Submit the undergraduate application through UCAS. Enter academic qualifications and provide any required personal statement or reference. Supply English-language evidence and additional programme documents when requested. Track the application and respond to the university’s offer. Meet the offer conditions and complete enrollment.

Other costs

Tuition per year£16,800 GBP
Application fee_
Deposit_

Program details

CampusCardiff Campus
Faculty or schoolFaculty of Business and Creative Industries
Department_
Teaching languageEnglish
Credit value_
Study pace_
Post-study stay2
Scholarship noteUSW international scholarships GBP 1,500-2,500 (undergraduate) or GBP 2,000-2,500 (postgraduate) per fees page; Chancellor's International Development Scholarship GBP 2,500 for eligible countries

Intakes and deadlines

  • Program starts

    September 2027

    Apply by

    No deadline listed

Frequently asked questions

  • The program takes 3 years.