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Master of Sport and Recreation Management

University of New Brunswick

  • Fredericton, Canada
  • 1.5 years
  • English
  • On campus
  • Master

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University of New Brunswick campus

About the program

The major pairs business training with sport-industry areas such as management, Marketing, Communications and event operations.

Program highlights

  • Internship available: no
  • Placement support: yes
  • Work during study: yes
  • Post-study work rights (3 years): yes
  • PR pathway friendly: no

What you will learn

  • Apply concepts and methods in Sport and Recreation Management to solve relevant problems. Develop competence in sport public relations
  • Sport promotions and sponsorships. Present findings clearly and consider professional or research ethics.

Career outcomes

  • Sport team management
  • Promotions and merchandising
  • Event production
  • Events and recreation management
  • Golf coaching
  • Professional
  • Collegiate and recreational sport organisations

Curriculum

  • Core business study with sport-focused classes: facility and event management
  • Sport public relations
  • Sport promotions and sponsorships
  • And the business of college sport. Internship placements are arranged with professional teams and event organisations.

Entry requirements

Academic

  • Bachelor's degree in a relevant field
  • usually with a B or B+ average
  • with transcripts
  • three references and program-specific items (CV
  • statement of interest
  • GRE or GMAT where required
  • work experience for some MBA and MEng routes)
  • research programs usually need a confirmed supervisor.

Accepted academic background

Bachelor's degree in a relevant field with transcripts, three references and program-specific items (CV, statement of interest, GMAT/GRE where required, work experience for some MBA/MEng routes)

Language tests

  • IELTS 7

Documents you’ll need

  • University Transcripts
  • Three Reference Letters

How to apply

  1. Choose your program and read its admission requirements and deadline on the program page. Apply online to the School of Graduate Studies and pay the 125 CAD international fee after submitting. Upload transcripts
  2. three references and program items (CV
  3. statement of interest
  4. writing sample
  5. GRE or GMAT where required) plus English test scores unless exempt. Apply at least six months ahead. Processing takes four to six weeks. Graduate students need no provincial attestation letter for the study permit from 2026-01-01.

Other costs

Tuition per year$21,152 CAD
Application fee$125 CAD
Deposit$44,600 CAD

Program details

CampusFredericton
Faculty or schoolSchool of Graduate Studies
DepartmentFaculty of Management and Faculty of Kinesiology
Teaching languageEnglish
Credit value_
Study paceFixed
Post-study stay3 years
Scholarship noteGraduate recruitment awards, including Open Scholarships, doctoral tuition awards, and Dean's Merit Awards, are available through the School of Graduate Studies, subject to award and programme eligibility. New student funding rounds are January 26 and March 16, 2027; these are scholarship deadlines rather than admission deadlines.

Intakes and deadlines

  • Program starts

    September 2027

    Apply by

    No deadline listed

Frequently asked questions

  • The program takes 1.5 years.