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Bachelor of Digital Marketing

George Brown Polytechnic

  • Toronto, Canada
  • 4.33 years
  • English
  • On campus
  • Bachelor

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George Brown Polytechnic campus

About the program

A one-year masters connected to current digital marketing practice and research.

Program highlights

  • Internship available: yes
  • Placement support: yes
  • Work during study: yes
  • Post-study work rights (3 years): yes
  • PR pathway friendly: no

What you will learn

  • Learners studying Digital Marketing can develop the ability to analyse organisational and market information
  • Evaluate financial and operational decisions
  • Communicate recommendations and consider responsible business practices
  • And apply advanced analytical or reflective approaches to complex work. These are indicative learning goals
  • Not a confirmed list of the university's assessed course outcomes.

Career outcomes

  • Marketing manager
  • Digital marketing specialist
  • Marketing analyst
  • Social media manager

Curriculum

  • Two semesters of taught modules
  • Each taught over four days spaced three to four weeks apart
  • Engaging with current research and practice and developing technical competence in digital marketing.

Entry requirements

Academic

  • Ontario Secondary School Diploma or equivalent with six Grade 12 U/M courses including English (and Math for most programmes)
  • Bridge programmes need a related college diploma or advanced diploma. English proficiency: IELTS 6.5 (no band below 6.0)
  • Duolingo 120
  • PTE Academic 60 or equivalent
  • Unless exempt.
  • E.g. 65% overall average in six Grade 12 (U/M) courses (Construction Management)
  • Programme-specific.

Accepted academic background

Ontario Secondary School Diploma or equivalent with six Grade 12 U/M courses including English and Math (e.g. T312: 65% overall average, At least 60% in English and Math), Bridge programmes need a related diploma with GPA 2.7+ (culinary bridge) or equivalent.

Language tests

  • IELTS 6.5 (min 6.0 each band)
  • TOEFL iBT 84 (min 21 each skill)
  • Duolingo 120 (min production 100)
  • PTE Academic 60 (min 55 each band)
  • Cambridge 176 (no skill below 169)

Documents you’ll need

  • Academic Transcripts
  • English Language Test Results (If Applicable).

How to apply

  1. Review the current entry requirements and availability for Honours Bachelor of Commerce in Digital Marketing at George Brown Polytechnic. Apply through the George Brown international applicant system for an available program intake. Submit academic transcripts and English proficiency results together with any program-specific supporting material. Pay the application fee according to the current institutional payment instructions. If admitted
  2. Follow the enrollment instructions and arrange a student visa or study permit if applicable.

Other costs

Tuition per year$22,278 CAD
Application fee$110 CAD
Deposit$1,000 CAD

Program details

CampusSt. James Campus
Faculty or schoolBusiness, Creative Industries, and Culinary Arts
DepartmentMarketing and Financial Services
Teaching languageEnglish
Credit value130
Study paceFixed
Post-study stay3 years
Scholarship noteScholarship options may depend on nationality, Merit and current funding. Check the published award criteria.

Intakes and deadlines

  • Program starts

    September 2027

    Apply by

    5 Apr 2027

    142 days left

Scholarships

Scholarship options may depend on nationality, Merit and current funding. Check the published award criteria.

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Frequently asked questions

  • The program takes 4.33 years.