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Diploma of Business in Marketing

Deakin University

  • Melbourne, Australia
  • 1 year
  • English
  • On campus, online
  • Diploma

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Deakin University campus

About the program

Two-year diploma covering marketing practice and the wider business environment.

Program highlights

  • Internship available: yes
  • Placement support: yes
  • Work during study: yes
  • Post-study work rights (2 years): yes
  • PR pathway friendly: yes

What you will learn

  • Practise applied skills in Business in Marketing
  • Using organizational analysis
  • Financial or market reasoning
  • Professional communication and planning
  • While developing workplace communication and problem-solving abilities.

Career outcomes

  • Marketing Program Coordinator
  • Marketing Coordinator
  • Content Coordinator
  • Content Marketer
  • Content Strategist
  • Digital Marketing Manager
  • Social Media Program Coordinator
  • Social Media Coordinator
  • Customer Service Representative
  • Communications Co-ordinator
  • Brand Assistant
  • Business Development Representative
  • SEO Specialist
  • Digital Marketing Specialist
  • Consumer and Durable Goods Manufacturing and Marketing
  • Digital Marketing Agency
  • Retailing
  • Wholesaling
  • Banking
  • Insurance and Financial Services
  • Advertising
  • Real Estate
  • Government
  • Not-for-Profit Organizations and Fundraising

Curriculum

  • Two academic years (fast track option). Marketing strategies for real clients
  • Problem analysis and research
  • Digital and content marketing
  • Sales and customer relationship management
  • And integrated marketing communication tools
  • Taught by faculty with marketing industry experience.

Entry requirements

Academic

  • Completion of a recognised bachelor degree or equivalent
  • With course-specific prior study or professional requirements where applicable.

Accepted academic background

Recognised bachelor degree or equivalent

Language tests

  • IELTS Academic IELTS 6.5 overall with minimum 6.0 each component
  • TOEFL iBT or approved equivalent

Documents you’ll need

  • Certified academic transcripts
  • Award certificates where applicable
  • Passport or proof of identity
  • English proficiency evidence
  • Course-specific supporting documents where required

How to apply

  1. Check the official entry requirements for the chosen course. Apply through Deakin's StudyLink Connect international application service or an authorised agent. Complete the application details. Upload the required documents. Submit the application. Follow the University's offer instructions if admitted.

Other costs

Tuition per year$42,800 AUD
Application fee$0 AUD
Deposit$17,000 AUD

Program details

CampusMelbourne Burwood Campus, Online
Faculty or schoolFaculty of Business and Law
DepartmentDeakin Business School
Teaching languageEnglish
Credit value8
Study paceFlexible
Post-study stay2 years
Scholarship noteInternational applicants may be considered for Deakin scholarships including merit-based tuition-fee reductions; Eligibility and availability vary by scholarship and intake.

Intakes and deadlines

  • Program starts

    March 2027

    Apply by

    22 Jan 2027

    69 days left
  • Program starts

    July 2027

    Apply by

    7 Jun 2027

    205 days left

Frequently asked questions

  • The program takes 1 year.