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Bachelor of Business and Management in Marketing

University of Reading Malaysia

  • Iskandar Puteri, Malaysia
  • 3 years
  • English
  • On campus
  • Bachelor

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University of Reading Malaysia campus

About the program

Three-year full-time Business and Management degree with a Marketing pathway, at the Llandaff campus.

Program highlights

  • Internship available: no
  • Placement support: no
  • Work during study: yes
  • Post-study work rights (1): yes
  • PR pathway friendly: no

What you will learn

  • Develop foundational knowledge in Business and Management in Marketing. Apply skills related to Year one is shared
  • ethics and sustainability
  • analytical tools. Interpret relevant evidence and communicate findings within the discipline.

Career outcomes

  • Business sales executive
  • Marketing associate professional
  • Financial account manager
  • Manager or director in retail and wholesale
  • Estate agent and auctioneer
  • Human resources and industrial relations officer
  • Postgraduate study

Curriculum

  • Year one is shared: ethics and sustainability
  • analytical tools
  • finance
  • marketing
  • people development and entrepreneurial approaches. Year two adds business transformation
  • an experiential work module and a Marketing option. Final-year compulsory pathway modules: Strategic Brand Management and Corporate Communications and Reputation Management.

Entry requirements

Academic

  • UEC ABBBB
  • STPM/A-Level BBB
  • IB Diploma 30 points
  • NCUK IFY BBB
  • MUFY 65%
  • or recognised Diploma/Foundation (UoRM IFP is the route for SPM/IGCSE holders)
  • IELTS 6.5 or equivalent
  • Grade/entry criteria: UEC ABBBB
  • STPM/A-Level BBB
  • IB Diploma 30 points (SL Maths 3 expected)
  • Australian ATAR 87
  • OSSD 75% average over 6 subjects
  • MUFY 65%
  • NCUK IFY BBB
  • recognised Diploma/Foundation
  • Maths credit at SPM/IGCSE expected (UoRM IFP is the route for SPM/IGCSE holders).

Accepted academic background

A-Level, STPM, UEC, IB Diploma, Australian Matriculation, OSSD, MUFY, NCUK International Foundation Year, UoRM International Foundation Programme, MQA-recognised Diploma or Foundation

Language tests

  • IELTS 6.5 (no component below 5.5)
  • TOEFL iBT 88 (17 Listening and Writing
  • PTE Academic 18 Reading
  • Cambridge 20 Speaking)

Documents you’ll need

  • Academic Transcripts
  • Academic Certificates

How to apply

  1. Check the programme admission requirements and available intake. Complete the online application on the official university website. Upload academic documents
  2. a passport copy
  3. applicable English-language evidence. Submit any programme-specific supporting materials. Review the admission offer and pay the required fees if applicable. Apply for a student pass and complete enrollment.

Other costs

Tuition per yearRM50,880 MYR
Application feeRM530 MYR
Deposit_

Program details

CampusIskandar Puteri Campus
Faculty or schoolHenley Business School Malaysia
DepartmentMarketing
Teaching languageEnglish
Credit value_
Study paceFixed
Post-study stay1
Scholarship note_

Intakes and deadlines

  • Program starts

    April 2027

    Apply by

    No deadline listed

Frequently asked questions

  • The program takes 3 years.