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Bachelor of Business and Management in Data Analytics and Digital Business
- Reading, United Kingdom
- 3 years
- English
- On campus
- Bachelor
About the program
A three-year business degree specialising in data analytics and digital business.
Program highlights
- Internship available: yes
- Placement support: yes
- Work during study: yes
- Post-study work rights (1.5 years): yes
- PR pathway friendly: no
What you will learn
- Develop subject knowledge in Business and Management in Data Analytics and Digital Business
- Analyse relevant concepts and communicate evidence-informed conclusions.
Career outcomes
- Accounting and professional services
- Banking and investment banking
- Consultancy
- Finance
- Human resources
- Marketing
- Operations
- General management
- Employers such as Deloitte
- EY
- IBM
- Capgemini and Vodafone
Curriculum
- The shared first year covers management debates
- Markets and marketing
- Accounting for managers
- Data analytics
- Business strategy and operations
- Organisational behaviour and social responsibility. Specialist modules in later years develop digital business theory and technology-driven business solutions.
Entry requirements
Academic
- Typical A level offer ABB
- International Baccalaureate 32 points overall
- Including 4 in Maths and English at standard level
- BTEC and other international qualifications are accepted by country
- Applicants without UK-equivalent qualifications may enter through a foundation year.
Accepted academic background
A levels, IB, BTEC or equivalent international secondary qualification, Applicants without UK-equivalent qualifications may need the International Foundation Programme
Language tests
- IELTS 6.5 overall (no element below 5.5)
- TOEFL iBT 88 (17 Listening
- PTE Academic 17 Writing
- Duolingo 18 Reading
- Cambridge 20 Speaking)
Documents you’ll need
- Personal Statement
- Academic Reference
How to apply
- Review the degree entry requirements and UCAS application deadlines. Submit the undergraduate application through UCAS. Enter academic qualifications and provide any required personal statement or reference. Supply English-language evidence and additional programme documents when requested. Track the application and respond to the university’s offer. Meet the offer conditions and complete enrollment.
Other costs
| Tuition per year | £26,850 GBP |
|---|---|
| Application fee | £35 GBP |
| Deposit | _ |
Program details
| Campus | Whiteknights campus, Reading |
|---|---|
| Faculty or school | Henley Business School |
| Department | _ |
| Teaching language | English |
| Credit value | _ |
| Study pace | Fixed |
| Post-study stay | 1.5 years |
| Scholarship note | University of Reading offers competitive international undergraduate scholarships, Including subject-restricted schemes. Eligibility depends on the student’s course, Nationality and academic merit, Not all programmes qualify. |
Intakes and deadlines
Program starts
September 2027
Apply by
13 Jan 2027
60 days left
Frequently asked questions
The program takes 3 years.
The next deadline is 13 Jan 2027. Apply early, because some programs close when places fill up.
Tuition is £26,850 GBP per year. The application fee is £35 GBP. The estimated living cost is £19,646 GBP.
Accepted language tests: IELTS 6.5 overall (no element below 5.5), TOEFL iBT 88 (17 Listening, PTE Academic 17 Writing, Duolingo 18 Reading, Cambridge 20 Speaking).