BachelorRecommended

Bachelor of Business Marketing

Kaplan Business School

Adelaide, Australia
3 years
English
On campus
Bachelor

About the program

Bachelor of Business (Marketing) is a three-year on-campus degree (CRICOS 087660M).

Program highlights

Internship available: yes
Placement support: no
Work during study: yes
Post-study work rights (0 year): yes
PR pathway friendly: no

What you will learn

Develop foundational knowledge and practical skills related to Business Marketing.

Career outcomes

Public relations
Advertising
Events management
E-commerce
Digital marketing

Curriculum

Three-year
24-subject degree over nine trimesters: 15 core subjects from level 100 to 300
Including marketing principles
Digital marketing
Strategic marketing and market research and analytics
Plus nine electives and optional Internship 1 and 2.

Entry requirements

Academic

Year 12 with minimum ATAR 55 or equivalent (such as a Certificate IV)
With country-specific equivalents on the KBS table; Age 18+ at commencement; English proof.

Accepted academic background

Year 12 or equivalent (Certificate IV accepted); Minimum ATAR 55 or the country-specific equivalent on the KBS table (e.g. India State Boards 65%, CBSE 60%, China Senior Middle 3 70%, Vietnam 7.0, IB Diploma 24); Students must be 18 at commencement

Language tests

IELTS 6.0
TOEFL iBT 72
PTE Academic 50
Cambridge 169
Duolingo 110
Institutional test KTE 426

Documents you’ll need

Academic transcripts
Identification document
Application form
Language proficiency evidence where applicable

How to apply

Check the entry requirements and 2027 dates (
). Apply online with the Apply Now button on the course page. The site states no application fee. Provide certified copies of passport
School or degree certificates and transcripts
English proof and work experience if relevant. Receive the Offer of Admission
Then accept it and pay in the Applicant Portal (). KBS issues the eCoE. Use it to apply for the student visa ().

Other costs

Tuition per year	$23,040 AUD
Application fee	$0 AUD
Deposit	$52,750 AUD

Program details

Campus	Adelaide
Faculty or school	_
Department	Business Marketing
Teaching language	English
Credit value	120
Study pace	Fixed
Post-study stay	0 year
Scholarship note	Potential institution scholarships may have separate eligibility and application requirements; Confirm availability for this program.

Intakes and deadlines

Program starts
March 2027
Apply by
29 Jan 2027
76 days left
Program starts
May 2027
Apply by
29 Jan 2027
76 days left
Program starts
July 2027
Apply by
29 Jan 2027
76 days left

Frequently asked questions

The program takes 3 years.