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Bachelor of Digital Marketing Management

Cardiff Metropolitan University

  • Cardiff, United Kingdom
  • 3 years
  • English
  • On campus
  • Bachelor

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Cardiff Metropolitan University campus

About the program

An MSc in digital marketing theory, Strategy and practice.

Program highlights

  • Internship available: yes
  • Placement support: no
  • Work during study: yes
  • Post-study work rights (2): yes
  • PR pathway friendly: no

What you will learn

  • Apply core knowledge in Digital Marketing Management. Analyse discipline-specific problems using appropriate methods. Communicate professional ideas clearly. Use relevant tools and practices responsibly. Prepare for employment or further study in business and management.

Career outcomes

  • Digital marketing assistant
  • Digital marketing officer or executive
  • Digital marketing manager

Curriculum

  • Twelve-month MSc taught in 15-credit blocks of lectures and seminars across two terms
  • With about ten hours of weekly independent study. Modules include Digital Marketing Fundamentals and International Marketing in the Digital Age (15 credits each) among further marketing modules
  • The page lists compulsory and optional blocks.

Entry requirements

Academic

  • Typical offer 112 UCAS tariff points (CCC at A level) with five GCSEs at grade C/4 including English and Maths
  • Or equivalent overseas qualifications set country by country
  • A foundation year is available if the points are not met
  • IELTS 6.0 with 5.5 in each element is typical
  • some courses ask for more
  • Additional academic criteria: 112 UCAS tariff points (CCC) typical for BA Business and Management
  • Varies by course.

Accepted academic background

Overseas secondary qualifications equivalent to the UK entry (e.g. India: Class XII with 50% overall for Year 0/foundation entry and 60% for Year 1 entry, entry is set country by country on the country-specific page), UK typical offer 112 UCAS tariff points (CCC) with five GCSEs for Business and Management, varies by course, mature applicants and RPL considered, portfolio for Art and Design, sporting achievement for Sport

Language tests

  • IELTS 6.0 (min 5.5 each)
  • TOEFL iBT PTE Academic 59
  • PTE Academic TOEFL iBT 72 (tests taken before 2026-01-21
  • Duolingo 4.0 overall on the new scale for later tests)
  • Cambridge Duolingo 110 (min 100 each)

Documents you’ll need

  • Completed Application
  • Official Academic Transcripts
  • Passport or Identity Document
  • Secondary School Completion Evidence
  • Personal Statement
  • Academic Reference

How to apply

  1. Review the Digital Marketing Management admission requirements and the current intake deadline. Complete the application through UCAS. Prepare academic transcripts and evidence of previous qualifications. Provide English language test results if required. Submit the supporting documents requested by admissions. Confirm the applicable application fee before submitting the application. Review any admission offer and complete the required acceptance steps. Prepare the appropriate student immigration application if necessary.

Other costs

Tuition per year£16,000 GBP
Application fee£35 GBP
Deposit£3,000 GBP

Program details

CampusLlandaff Campus
Faculty or schoolCardiff School of Management
DepartmentCardiff School of Management
Teaching languageEnglish
Credit value360
Study paceFixed
Post-study stay2
Scholarship notePotential Cardiff Metropolitan University scholarship or funding opportunities may be relevant to Digital Marketing Management. Confirm the award, international eligibility, funding level, and application dates with the institution.

Intakes and deadlines

  • Program starts

    January 2027

    Apply by

    20 Nov 2026

    6 days left
  • Program starts

    September 2027

    Apply by

    20 Nov 2026

    6 days left
  • Program starts

    May 2027

    Apply by

    15 Mar 2027

    121 days left

Frequently asked questions

  • The program takes 3 years.