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Master of Business, Sports and Event Management

BHMS Business & Hotel Management School

  • Zurich, Switzerland
  • 1 year
  • English
  • On campus
  • Master

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BHMS Business & Hotel Management School campus

About the program

Sport business, Fan marketing, Event management, Leadership and independent sport/events research.

Program highlights

  • Internship available: yes
  • Placement support: yes
  • Work during study: yes
  • Post-study work rights: no
  • PR pathway friendly: no

What you will learn

  • Evaluate global sports business models
  • Design sports event plans
  • Develop fan-engagement and sports marketing strategies
  • Lead sport-sector initiatives
  • Conduct independent sports business research

Career outcomes

  • Sports Event Manager
  • Sports Marketing Coordinator
  • Sports Club Operations Manager
  • Federation Operations Coordinator
  • Sports Business Consultant

Curriculum

  • Global Sport Business
  • Sport Marketing: Engaging the Modern Fan
  • Sport Event Management
  • Leadership in Business
  • International Human Resource Management
  • Marketing and Branding in a Digital Society
  • Strategic Business Management
  • Research Methods
  • Independent Sports and Events Research Project

Entry requirements

Academic

  • Bachelor degree in any discipline

Accepted academic background

Bachelor Degree in Any Discipline

Language tests

  • IELTS 6.0 or equivalent

Documents you’ll need

  • Academic Certificates
  • Academic Transcripts
  • English Proficiency Evidence
  • Passport Copy

How to apply

  1. Check program-specific entry criteria. Submit application with Admissions Advisor and requested documents. Receive provisional acceptance. Pay application fee and any deposit after acceptance. Arrange visa and pay first-year balance. Receive enrollment confirmation

Other costs

Tuition per year31,100 CHF
Application fee1,000 CHF
Deposit_

Program details

CampusZurich Campus
Faculty or school_
Department_
Teaching languageEnglish
Credit value180
Study paceFixed
Post-study stay_
Scholarship noteBHMS offers limited partial merit or profile-based scholarships for Diploma, Bachelor and Master programs, Amounts and eligibility depend on applicant and intake and require approval, The separate 2026 CHF 8000 promotional poster does not expressly name this programme.

Intakes and deadlines

  • Program starts

    February 2026

    Apply by

    No deadline listed

  • Program starts

    August 2026

    Apply by

    No deadline listed

  • Program starts

    November 2026

    Apply by

    No deadline listed

Frequently asked questions

  • The program takes 1 year.