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Master of Digital and Strategic Marketing

University of Bradford

  • Bradford, United Kingdom
  • 1 year
  • English
  • On campus
  • Master

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University of Bradford campus

About the program

An MSc developing digital and strategic marketing skills through case studies and simulations.

Program highlights

  • Internship available: no
  • Placement support: yes
  • Work during study: yes
  • Post-study work rights (2): yes
  • PR pathway friendly: no

What you will learn

  • Explain core concepts in Digital and Strategic Marketing. Analyse evidence
  • Evaluate organisational scenarios
  • and present practical recommendations with professional judgement.

Career outcomes

  • Strategic marketing
  • Branding
  • Advertising
  • Digital marketing
  • Non-profit organisations
  • Further study
  • Academic career in marketing

Curriculum

  • Taught MSc (12 months from September
  • 14 From January) with a dissertation. Teaching centres on digital and strategic marketing tools and techniques
  • Applied through case studies and strategic marketing simulations.

Entry requirements

Academic

  • UK 2:2 degree or equivalent (some courses require a related subject
  • Professional experience considered)
  • IELTS 6.0 overall (5.5 each) standard
  • 6.5 For LLM and psychology courses and 7.0 for Clinical Pharmacy.

Accepted academic background

Bachelor's degree from an approved university equivalent to UK 2:2 (Management page: any discipline, Professional qualifications with relevant experience also accepted, Mature applicants over 21 considered), Engineering, Science and law courses may require a related first degree (course page decides).

Documents you’ll need

  • Degree Certificates
  • Academic Transcripts
  • Two References
  • English Proficiency Results if required
  • Passport Copy.

How to apply

  1. Check the programme entry requirements and available intake. Complete the university application and provide the academic documents and language evidence requested for admission. Pay an application fee if applicable. Review the admission decision
  2. Accept the offer and arrange visa documents where necessary.

Other costs

Tuition per year£19,500 GBP
Application fee£50 GBP
Deposit£3,900 GBP

Program details

CampusCity Campus
Faculty or schoolFaculty of Management, Sciences and Engineering
DepartmentBusiness and Management
Teaching languageEnglish
Credit value120
Study paceFixed
Post-study stay2
Scholarship noteScholarship opportunities may be available to eligible students, Availability and award criteria should be confirmed with the university.

Frequently asked questions

  • The program takes 1 year.