Bachelor of Business Administration in Marketing
Northern Alberta Institute of Technology
- Edmonton, Canada
- 4 years
- English
- Hybrid
- Bachelor
About the program
Bachelor of Science in Business Administration (Marketing) offered by Department of Economics, Finance and Marketing at Tennessee Technological University, Focused on consumer behavior, Market research, Advertising, Digital marketing and brand management.
Program highlights
- Internship available: no
- Placement support: yes
- Work during study: yes
- Post-study work rights (3 years): yes
- PR pathway friendly: no
What you will learn
- Develop knowledge of Business Administration in Marketing and apply business analysis
- Evidence-based decision-making
- and professional communication to academic or practical tasks. Evaluate relevant information and communicate findings effectively.
Career outcomes
- Marketing director
- Product manager
- Brand manager
- Sales manager
- Public relations manager
- Promotions manager
- Market researcher
- Entrepreneur
Curriculum
- Coursework centres on consumer behavior
- Market research
- Advertising
- Digital marketing and brand management. Students also complete the university's general education requirements
- The undergraduate catalogue lists the full course sequence and credit hours.
Entry requirements
Academic
- High School Course Pathway: Grade 12 Language Arts (English 30-2) Grade 12 Mathematics (Math 30-2 or Applied Math 30) Three additional Grade 12 courses (at the 30-1
- 30-2
- 30
- Or 35 level (5-credit only))
- Which could include subjects like: Art
- Business
- Health
- Languages
- Media & Communications
- Music & Dance
- Physical Education & Wellness
- Religion
- Science & Technologies
- Or Social Studies An overall minimum average of 65% in the five required high school courses. Proof of English Language Proficiency Business Diploma Pathway: for applicants who want to start at Year 2+ Completion of a Bus.
Accepted academic background
Language tests
- IELTS 6.0 each section
- TOEFL iBT 4.0 overall and each section (new scale from 2026-01-21
- Duolingo 70 overall with 17 each section before that date)
- PTE Academic Duolingo 115 overall with 100 in each integrated subscore
- Cambridge PTE Academic 58
- Institutional test Cambridge 169 in each section
Documents you’ll need
- Academic Transcripts
- Proof of Identity or Passport
- English Proficiency Evidence Where Applicable.
How to apply
- Check the programme's entrance requirements
- Delivery mode and international intake dates on its programme page through the official website. Apply online with NAIT's International Application for Admission and pay the non-refundable 150 CAD application fee through the official website. Create your MyNAIT account
- Upload unofficial transcripts
- Then send official transcripts and proof of English language proficiency if required. Complete the programme interview if your programme requires one (common in Health and Life Sciences). Accept the offer and pay the 5
- 000 CAD non-refundable international tuition deposit. Apply for a Canadian study permit with proof of funds before the start date.
Other costs
| Tuition per year | $23,245 CAD |
|---|---|
| Application fee | $150 CAD |
| Deposit | $5,000 CAD |
Program details
| Campus | Main Campus |
|---|---|
| Faculty or school | JR Shaw School of Business |
| Department | Department of Business |
| Teaching language | English |
| Credit value | 129 |
| Study pace | Fixed |
| Post-study stay | 3 years |
| Scholarship note | Scholarships, Bursaries, Or merit awards may be available to eligible students at Northern Alberta Institute of Technology . Eligibility, Award value, And application deadlines vary by scholarship and intake. |
Intakes and deadlines
Program starts
January 2027
Apply by
No deadline listed
Program starts
May 2027
Apply by
No deadline listed
Program starts
September 2027
Apply by
No deadline listed
Frequently asked questions
The program takes 4 years.
Tuition is $23,245 CAD per year. The application fee is $150 CAD. The deposit is $5,000 CAD. The estimated living cost is $23,448 CAD.
Accepted language tests: IELTS 6.0 each section, TOEFL iBT 4.0 overall and each section (new scale from 2026-01-21, Duolingo 70 overall with 17 each section before that date), PTE Academic Duolingo 115 overall with 100 in each integrated subscore, Cambridge PTE Academic 58, Institutional test Cambridge 169 in each section.