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PhD of Marketing

University of Iowa

  • Iowa City, United States
  • 5 years
  • English
  • On campus
  • PhD

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University of Iowa campus

About the program

Bachelor of Business Administration in Marketing is a four-year on-campus degree at North Central College in Naperville, Illinois.

Program highlights

  • Internship available: no
  • Placement support: no
  • Work during study: yes
  • Post-study work rights (1 year): yes
  • PR pathway friendly: no

What you will learn

  • Develop subject knowledge in Marketing and interpret organisational evidence
  • Evaluate strategic options
  • And communicate informed business decisions.

Career outcomes

  • Marketing
  • Advertising
  • Public relations
  • Sales and brand roles at consulting
  • Healthcare
  • Logistics and media employers

Curriculum

  • Eleven-course business core plus principles of marketing
  • Consumer behaviour
  • Marketing research
  • Digital marketing
  • Integrated marketing communications
  • International marketing
  • Marketing management and marketing for social impact
  • With an American Marketing Association case competition.

Entry requirements

Academic

  • Bachelor's or master's degree (by programme) from an accredited institution or equivalent with a minimum 3.00 GPA or foreign equivalent
  • Department materials such as statement of purpose
  • CV and recommendation letters
  • GRE or GMAT only where the programme page lists it
  • Financial statement once recommended for admission.

Minimum GPA

3

Accepted academic background

Bachelor's degree (or master's, By programme) from an accredited institution or equivalent; departmental materials such as statement of purpose, CV, Three letters (Computer Science PhD)

Language tests

  • IELTS 7.0 (no subscore below 6.0)
  • TOEFL iBT 81 (tests before Jan 2026
  • Duolingo 4.5 on the new scale for tests after Jan 2026)
  • PTE Academic Duolingo 120

Documents you’ll need

  • University Transcripts

How to apply

  1. Find the programme and check its requirements
  2. Costs and deadlines. Apply to one programme only unless it is a combined degree. Apply online through the Graduate College (some programmes use SOPHAS or PTCAS). International application fee 100 USD. Provide transcripts
  3. Recommendation letters
  4. Statement of purpose and English test scores (TOEFL
  5. IELTS
  6. Duolingo or PTE where required). After you are recommended for admission
  7. Submit the financial statement for international applicants.

Other costs

Tuition per year$33,745 USD
Application fee$100 USD
Deposit_

Program details

CampusIowa City
Faculty or schoolTippie College of Business
DepartmentTippie College of Business
Teaching languageEnglish
Credit value_
Study pace_
Post-study stay1 year
Scholarship note_

Intakes and deadlines

  • Program starts

    August 2027

    Apply by

    1 Jan 2027

    48 days left

Scholarships

19277 scholarships connected to this program.

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Frequently asked questions

  • The program takes 5 years.