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Diploma of Marketing Management - Digital Strategies

Sheridan College

  • Mississauga, Canada
  • 1 year
  • English
  • Hybrid
  • Diploma

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Sheridan College campus

About the program

One-year graduate certificate in digital marketing, analytics and campaign management.

Program highlights

  • Internship available: yes
  • Placement support: yes
  • Work during study: yes
  • Post-study work rights: yes
  • PR pathway friendly: no

What you will learn

  • Apply core principles of Marketing Management - Digital Strategies
  • solve subject-relevant problems
  • and communicate results effectively. Suggested learning areas: advertising
  • promotion
  • public relations.

Career outcomes

  • Digital marketing manager or coordinator
  • social media manager or coordinator
  • digital ads specialist
  • e-commerce manager
  • digital media sales
  • data and analytics manager
  • content marketing specialist
  • influencer and content creator

Curriculum

  • Two semesters (39 credits) plus an optional work term. Applied marketing theory
  • advertising
  • promotion and public relations
  • owned and paid digital media
  • the digital customer experience
  • marketing analytics
  • professional sales techniques
  • visual communication design and a marketing industry project.

Entry requirements

Academic

  • A postsecondary diploma
  • advanced diploma or degree in a related field
  • or related work experience as set per programme (some ask for a resume
  • statement or portfolio
  • a few set a 65% minimum). Official transcripts are required at application.

Accepted academic background

Postsecondary 2-year diploma, 3-year advanced diploma or 3-/4-year degree (some programmes accept related work experience with resume and cover letter); official transcripts at application

Language tests

  • IELTS 6.5 (no band below 6.0)
  • TOEFL iBT 88 (no section below 21
  • Duolingo 2026 scale 4.5
  • PTE Academic no section below 4.5)
  • Cambridge Duolingo 115 (no integrated subscore below 95)
  • IELTS Academic 6.5

Documents you’ll need

  • Academic Transcripts

How to apply

  1. Choose a graduate certificate and check availability and admission requirements on its page. Apply online through Sheridan's International Application Portal and pay the 110 CAD application fee. Upload postsecondary transcripts with notarized English translations; a resume or statement may be requested in the portal. Accept your offer in the Applicant Portal. Pay the 2
  2. 000 CAD tuition deposit and remaining fees by the due date. Apply to IRCC for a study permit.

Other costs

Tuition per year$15,785 CAD
Application fee$110 CAD
Deposit_

Program details

CampusHazel McCallion Campus
Faculty or schoolPilon School of Business
Department_
Teaching languageEnglish
Credit value39
Study paceFixed
Post-study stay_
Scholarship noteInstitutional scholarships or awards may be available to eligible applicants. Confirm program-specific eligibility, funding and application deadlines.

Intakes and deadlines

  • Program starts

    September 2027

    Apply by

    No deadline listed

Frequently asked questions

  • The program takes 1 year.