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Master of Marketing Intelligence

SRH University

  • Berlin, Germany
  • 1.5 years
  • English
  • On campus
  • Master

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SRH University campus

About the program

An MBA in data-driven marketing and market analysis.

Program highlights

  • Internship available: no
  • Placement support: yes
  • Work during study: yes
  • Post-study work rights (1.5 years): yes
  • PR pathway friendly: yes

What you will learn

  • Analyze business or organizational problems through concepts relevant to Marketing Intelligence. Critically evaluate specialist evidence and apply advanced research or professional approaches in Marketing Intelligence. Present recommendations and consider commercial
  • legal and ethical impacts.

Curriculum

  • Two or three semesters (90 ECTS
  • or 60 ECTS Fast Track). The second semester deepens data-based decision-making
  • strategic marketing
  • consumer behaviour and customer relationship management
  • plus academic writing. The final semester focuses on strategic management and corporate social responsibility.

Entry requirements

Academic

  • Bachelor's degree
  • at least 2 years of relevant work experience
  • letter of motivation
  • proof of English
  • CV
  • ID; admission interview
  • No minimum grade or GPA published; GPA and subjects are checked ('We will check specific subjects and your CGPA'); selection process

Accepted academic background

Accredited bachelor's degree with at least 180 ECTS (MBA of 60 to 90 ECTS depending on the bachelor's ECTS) and at least 2 years of full-time professional work experience in management or business roles (internships do not count)

Language tests

  • IELTS 6.5
  • TOEFL iBT 87
  • Duolingo 110
  • PTE Academic 59
  • TOEIC 785 (Listening/Reading
  • Cambridge Speaking 160
  • IELTS Academic 6.5

Other requirements

  • Work experience required
  • Interview required

Work experience details

Minimum 2 years of relevant work experience

Documents you’ll need

  • Academic Transcripts
  • Previous Qualification Certificate
  • Passport Copy
  • Language Proficiency Results (where applicable)

How to apply

  1. Review the chosen program's academic and language requirements. Prepare academic transcripts
  2. qualification documents and any course-specific supporting materials. Submit the admission application and pay the application fee if required. Follow the institution's instructions for accepting an offer and meeting any enrollment conditions.

Other costs

Tuition per year€15,800 EUR
Application fee_
Deposit_

Program details

CampusBerlin
Faculty or schoolBusiness & Law
Department_
Teaching languageEnglish
Credit value_
Study paceFixed
Post-study stay1.5 years
Scholarship noteSRH University scholarship and financing programs may be offered to qualifying bachelor or master students; competitive selection applies.

Intakes and deadlines

  • Program starts

    April 2027

    Apply by

    No deadline listed

  • Program starts

    October 2027

    Apply by

    No deadline listed

Frequently asked questions

  • The program takes 1.5 years.