BachelorRecommended

Bachelor of Business Administration in Marketing Emphasis

University of Missouri - Kansas City

Kansas City, United States
4 years
English
On campus
Bachelor

About the program

BBA with a marketing emphasis.

Program highlights

Internship available: no
Placement support: yes
Work during study: yes
Post-study work rights (1 year): yes
PR pathway friendly: no

What you will learn

Develop foundational and applied knowledge of Business Administration in Marketing Emphasis. Strengthen business problem solving
organizational analysis
and professional communication through the subjects described in the program curriculum. Specific practical competencies depend on the courses and options taken.

Career outcomes

Potential fields and roles include Business Analyst
Project Coordinator
Marketing or Operations Associate. Graduates may also pursue further academic study. Employment and professional eligibility are not guaranteed.

Curriculum

120 credits: UMKC Essentials
professional certification
business core
12 emphasis credits (customer insights
marketing research
social media and digital marketing
strategic marketing)
an interest area and electives.

Entry requirements

Academic

Secondary school graduation with transcripts (line-by-line English translations) and statement of purpose
core GPA 2.75 with 17 core units for automatic admission
ACT/SAT optional
transfer students submit all prior transcripts. Programme-specific entry standards may apply.

Minimum GPA

2.75

Accepted academic background

Secondary school graduation with transcripts (line-by-line English translations), statement of purpose; transfer students submit transcripts from all prior institutions (high school records if under 24 credits)

Language tests

IELTS 6

Documents you’ll need

Academic Transcripts
Secondary School Diploma

How to apply

Check the entry requirements and deadlines. Apply online and pay the 75 USD application fee. Upload transcripts with line-by-line English translations
a statement of purpose
English test scores and passport
plus a bank statement and Affidavit of Support. Receive the admission decision and I-20. Apply for the F-1 student visa with proof of funds.

Other costs

Tuition per year	$39,269 USD
Application fee	$75 USD
Deposit	_

Program details

Campus	Volker Campus
Faculty or school	Henry W. Bloch School of Management
Department	_
Teaching language	English
Credit value	120
Study pace	Fixed
Post-study stay	1 year
Scholarship note	UMKC offers merit-based international F-1 awards for eligible bachelor and master students, including Chancellor, Provost, Dean and Global Scholar awards that reduce the nonresident tuition differential. Professional-school exclusions apply.

Intakes and deadlines

Program starts
August 2027
Apply by
15 Jun 2027
214 days left

Frequently asked questions

The program takes 4 years.