Back to search
BachelorRecommended
Bachelor of Business Administration in Marketing
- Mount Pleasant, United States
- 4 years
- English
- On campus
- Bachelor
About the program
Bachelor of Science in Business Administration (Marketing) offered by Department of Economics, Finance and Marketing at Tennessee Technological University, Focused on consumer behavior, Market research, Advertising, Digital marketing and brand management.
Program highlights
- Internship available: yes
- Placement support: yes
- Work during study: yes
- Post-study work rights (1): yes
- PR pathway friendly: no
What you will learn
- Develop knowledge of Business Administration in Marketing and apply business analysis
- Evidence-based decision-making
- and professional communication to academic or practical tasks. Evaluate relevant information and communicate findings effectively.
Career outcomes
- Marketing director
- Product manager
- Brand manager
- Sales manager
- Public relations manager
- Promotions manager
- Market researcher
- Entrepreneur
Curriculum
- Coursework centres on consumer behavior
- Market research
- Advertising
- Digital marketing and brand management. Students also complete the university's general education requirements
- The undergraduate catalogue lists the full course sequence and credit hours.
Entry requirements
Academic
- High school diploma or equivalent (transcripts for grades 9-11 accepted for an early decision
- Graduation required before enrolment) or college transcripts for transfer
- Proof of English proficiency
- Proof of funds for the I-20.
Accepted academic background
High school diploma or equivalent (grades 9-11 transcripts for a decision, Graduation required before enrolment), Transfer applicants with college credit follow transfer rules
Language tests
- IELTS 6.5
Documents you’ll need
- Passport Copy
- Academic Transcripts
- Qualification Certificates
- English Proficiency Evidence If Required
- Proof of Financial Support
- Supporting Immigration Documents If Applicable
How to apply
- Review the program admission requirements and intake dates. Prepare academic records and any program-specific documents. Complete the official application and submit the requested supporting documents. Provide language proficiency evidence if required. Pay any applicable official application fee. Review the admissions decision and arrange visa documents if necessary.
Other costs
| Tuition per year | $22,050 USD |
|---|---|
| Application fee | $55 USD |
| Deposit | $2,000 USD |
Program details
| Campus | Main Campus |
|---|---|
| Faculty or school | College of Business Administration |
| Department | Marketing, Hospitality and Logistics |
| Teaching language | English |
| Credit value | 120 |
| Study pace | Fixed |
| Post-study stay | 1 |
| Scholarship note | _ |
Intakes and deadlines
Program starts
August 2027
Apply by
No deadline listed
Program starts
January 2028
Apply by
No deadline listed
Frequently asked questions
The program takes 4 years.
Tuition is $22,050 USD per year. The application fee is $55 USD. The deposit is $2,000 USD. The estimated living cost is $16,622 USD.
Accepted language tests: IELTS 6.5.