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Bachelor of Fashion Industry Marketing Buying and Promotion

University of West London

  • London, United Kingdom
  • 4, 3 years
  • English
  • On campus
  • Bachelor

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University of West London campus

About the program

3-year full-time on-campus honours degree in Fashion Industry: Marketing, Buying and Promotion at the University of West London (London).

Program highlights

  • Internship available: no
  • Placement support: yes
  • Work during study: yes
  • Post-study work rights (1.5 years): yes
  • PR pathway friendly: no

What you will learn

  • Understand foundational and advanced concepts in Fashion Industry: Marketing
  • Buying and Promotion
  • Apply relevant disciplinary methods and ideas
  • Analyse questions and evidence in the field
  • Communicate findings clearly
  • Use research and inquiry approaches where included in the curriculum
  • Connect theory with projects or applied work where offered

Career outcomes

  • Brand and marketing specialist
  • Retail management
  • E-commerce management
  • CRM and retail client engagement
  • Wholesale brand management
  • Trend forecasting
  • Data analysis/ insights
  • Visual merchandising
  • Global sourcing
  • Distribution
  • And logistics
  • Omnichannel fashion customer experience

Curriculum

  • 3-year full-time honours degree. Year 1: Consumer Experience and Analysis
  • Creative Visual Promotion
  • Fashion and Culture Forecasting. Year 2: Fashion Visual Merchandising
  • Social Responsibility and Sustainable Practice
  • Identify potential professional opportunities and goals. Year 3: Research Planning and Application
  • Fashion Data Analysis and Storytelling
  • Fashion Industry: External Brief.

Entry requirements

Academic

  • 104 UCAS points from Level 3 qualifications (e.g. A Levels
  • BTEC Extended Diploma
  • Access to HE Diploma
  • T Levels) plus GCSE English and Maths grade 4 or Level 2 equivalent; international equivalents accepted; mature applicants (21+) assessed individually.

Accepted academic background

Level 3 qualifications (A-Levels, BTEC Extended Diploma, Access to HE Diploma, T-Levels) or recognised international equivalents, GCSE English and Maths grade 4 or equivalent, Mature applicants (21+) considered

Language tests

  • IELTS 6.0 (min 5.5 each)
  • TOEFL iBT Duolingo 105 (min 100 each subscore)
  • Duolingo PTE Academic 51+ (51+ each)
  • PTE Academic Cambridge 169 (162 each)
  • Cambridge TOEFL iBT 4 (min 4.0 each)

Documents you’ll need

  • Academic transcripts
  • English proficiency evidence if required
  • Passport copy
  • Recommendations or references if required
  • Personal statement if required
  • Financial evidence for international study if required

How to apply

  1. Choose a course and check its entry requirements and fees. Apply through the 'International' tab on the course page or through UCAS with institution code W05. Direct applications have no application fee. Upload passport and personal statement and reference and English certificate and transcripts. Follow the applicant portal. Accept the offer. Meet academic conditions. Pay the financial condition (2000 GBP tuition deposit is non-refundable). Request a CAS and apply to UKVI for the Student visa with financial evidence. Apply over 3 months before the start date.

Other costs

Tuition per year£17,250 GBP
Application fee_
Deposit_

Program details

CampusWest London campus (Ealing)
Faculty or schoolLondon School of Film, Media and Design
Department_
Teaching languageEnglish
Credit value_
Study paceStandard
Post-study stay1.5 years
Scholarship noteUniversity of West London publishes an International Ambassador Scholarship opportunity for international fee-paying degree students. Its university undergraduate prospectus describes awards of up to 5000 GBP. The latest award value and eligibility for the intended intake must be confirmed directly.

Intakes and deadlines

  • Program starts

    September 2027

    Apply by

    No deadline listed

Frequently asked questions

  • The program takes 4, 3 years.