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Bachelor of Business Administration Retail Management

Manav Rachna University

  • Faridabad, India
  • 4 years
  • English
  • On campus
  • Bachelor

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Manav Rachna University campus

About the program

BBA with a retail specialisation run with CPM India, mixing classroom learning with practical projects and expert sessions.

Program highlights

  • Internship available: yes
  • Placement support: yes
  • Work during study: no
  • Post-study work rights (0 year): no
  • PR pathway friendly: no

What you will learn

  • Analyze business problems related to Business Administration Retail Management
  • apply management and quantitative methods
  • evaluate evidence
  • and communicate practical recommendations for organizational decision-making.

Career outcomes

  • Retail store manager
  • supply chain analyst
  • consumer insights analyst
  • visual merchandiser
  • e-commerce executive
  • retail data analyst
  • CRM and loyalty manager
  • sales promotion specialist
  • category manager
  • business development executive
  • further study (MBA)

Curriculum

  • Eight-semester programme with a retail course each semester: fundamentals of retailing
  • consumer behaviour
  • retail supply chain
  • inventory management
  • visual merchandising
  • retail operations
  • sales promotion and CRM
  • omni-channel retailing
  • e-commerce strategy and retail data analytics. The fourth year is a paid internship at CPM India.

Entry requirements

Academic

  • 10+2 Or equivalent with at least 50% aggregate in five subjects including English
  • Selection by MRNAT
  • CUET
  • SAT
  • JEE or similar score
  • Open to foreign nationals.

Accepted academic background

Class 12 / 10+2 or equivalent mapped by AIU norms

Documents you’ll need

  • Scanned academic records (10+2
  • diploma or bachelor's as applicable) and passport scan (name
  • address
  • validity
  • issuing authority)
  • on joining original documents and student visa
  • Study in India portal: passport
  • medical fitness certificate
  • academic information

How to apply

  1. Check eligibility and the AY 2026-27 fee table official website. Email scanned academic records and a passport scan to the Office of International Affairs and Alliances. Pay the application fee (amount not published) after eligibility is confirmed. Receive the Provisional Admission Letter and pay the USD 200 token (INR 11
  2. 200 Via INR route) to get the Confirmed Admission Letter and receipt. Register on the Study in India portal and apply for the Indian student visa at official website using the receipt. On arrival bring original documents and visa
  3. Pay the first instalment
  4. register with FRRO within 14 days.

Other costs

Tuition per year$3,800 USD
Application fee$250 USD
Deposit$5,800 USD

Program details

CampusSector 43, Aravalli Hills, Faridabad
Faculty or schoolSchool of Business
DepartmentDepartment of Business
Teaching languageEnglish
Credit value160
Study paceFixed
Post-study stay0 year
Scholarship noteTuition fee scholarships of up to 60% are advertised for international students (not programme-specific): https://manavrachna.edu.in/admissions/international-admissions.

Intakes and deadlines

  • Program starts

    July 2027

    Apply by

    30 Jun 2027

    229 days left

Frequently asked questions

  • The program takes 4 years.