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Bachelor of Business Administration Retail Management
- Faridabad, India
- 4 years
- English
- On campus
- Bachelor
About the program
BBA with a retail specialisation run with CPM India, mixing classroom learning with practical projects and expert sessions.
Program highlights
- Internship available: yes
- Placement support: yes
- Work during study: no
- Post-study work rights (0 year): no
- PR pathway friendly: no
What you will learn
- Analyze business problems related to Business Administration Retail Management
- apply management and quantitative methods
- evaluate evidence
- and communicate practical recommendations for organizational decision-making.
Career outcomes
- Retail store manager
- supply chain analyst
- consumer insights analyst
- visual merchandiser
- e-commerce executive
- retail data analyst
- CRM and loyalty manager
- sales promotion specialist
- category manager
- business development executive
- further study (MBA)
Curriculum
- Eight-semester programme with a retail course each semester: fundamentals of retailing
- consumer behaviour
- retail supply chain
- inventory management
- visual merchandising
- retail operations
- sales promotion and CRM
- omni-channel retailing
- e-commerce strategy and retail data analytics. The fourth year is a paid internship at CPM India.
Entry requirements
Academic
- 10+2 Or equivalent with at least 50% aggregate in five subjects including English
- Selection by MRNAT
- CUET
- SAT
- JEE or similar score
- Open to foreign nationals.
Accepted academic background
Class 12 / 10+2 or equivalent mapped by AIU norms
Documents you’ll need
- Scanned academic records (10+2
- diploma or bachelor's as applicable) and passport scan (name
- address
- validity
- issuing authority)
- on joining original documents and student visa
- Study in India portal: passport
- medical fitness certificate
- academic information
How to apply
- Check eligibility and the AY 2026-27 fee table official website. Email scanned academic records and a passport scan to the Office of International Affairs and Alliances. Pay the application fee (amount not published) after eligibility is confirmed. Receive the Provisional Admission Letter and pay the USD 200 token (INR 11
- 200 Via INR route) to get the Confirmed Admission Letter and receipt. Register on the Study in India portal and apply for the Indian student visa at official website using the receipt. On arrival bring original documents and visa
- Pay the first instalment
- register with FRRO within 14 days.
Other costs
| Tuition per year | $3,800 USD |
|---|---|
| Application fee | $250 USD |
| Deposit | $5,800 USD |
Program details
| Campus | Sector 43, Aravalli Hills, Faridabad |
|---|---|
| Faculty or school | School of Business |
| Department | Department of Business |
| Teaching language | English |
| Credit value | 160 |
| Study pace | Fixed |
| Post-study stay | 0 year |
| Scholarship note | Tuition fee scholarships of up to 60% are advertised for international students (not programme-specific): https://manavrachna.edu.in/admissions/international-admissions. |
Intakes and deadlines
Program starts
July 2027
Apply by
30 Jun 2027
229 days left
Frequently asked questions
The program takes 4 years.
The next deadline is 30 Jun 2027. Apply early, because some programs close when places fill up.
Tuition is $3,800 USD per year. The application fee is $250 USD. The deposit is $5,800 USD. The estimated living cost is ₹231,350 INR.

